Category: Consumer Trust

  • FTC New Rules: Strategies for Compliant Online Reviews

    FTC New Rules: Strategies for Compliant Online Reviews

    The Federal Trade Commission has implemented strict regulations to combat fake online reviews, prohibiting fake reviews, incentives for positive reviews, and manipulation of review platforms. Businesses can stay compliant by encouraging genuine feedback, implementing transparent review practices, using third-party review platforms, handling negative reviews constructively, and staying informed. Violations can result in significant fines. Compliance…