Have you ever felt like youβre spending more time on Zoom calls than actually growing your business?
If youβve been involved in network marketing or MLM, youβve probably experienced the overwhelming number of required meetings. Theyβre pitched as “essential training” or βteam building,β but in reality, they often feel draining, repetitive, and ineffective.
If youβve been in network marketing, youβve likely experienced the Zoom meeting overload.
At first, it feels like youβre being set up for success. But after weeks of multiple, repetitive, and often unnecessary Zoom meetings, it starts feeling like a waste of time rather than a business opportunity.
Iβve personally tried multiple network marketing businesses that ran this way, and I quickly realized:
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I donβt have the time or desire to sit through hours of Zoom calls every week.
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No amount of hype or βteam cultureβ will make me commit to endless meetings.
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If the business model requires this level of constant attendance, itβs not sustainable.
And Iβm not alone.
πΉ A Stanford University study found that excessive Zoom calls cause mental fatigue, burnout, and disengagement due to factors like forced eye contact, lack of mobility, and increased cognitive load. (Bailenson, 2021)
πΉ Harvard Business Review states that meetings longer than 30 minutes significantly reduce productivity and that most people retain only 5-10% of information from long lectures. (HBR, 2017)
So why are MLMs still relying on outdated and ineffective training models?
Letβs break down whatβs wrong with the current systemβand what should be done instead.
π¨ The Problem: MLM Zoom Meetings Are Hurting More Than Helping
Many MLM leaders believe that more meetings mean more engagement, motivation, and success.
But science, research, and real experience say otherwise.
1. Too Many Meetings Create BurnoutβAnd People Quit
People join network marketing for flexibility, time freedom, and financial growth.
Instead, theyβre met with:
π« Mandatory weekly Zoom meetings (sometimes 3-5 times a week)
π« Calls that interfere with family, work, and personal time
π« A system that feels more like a second job than a business
π Gallup research found that burnout increases the likelihood of quitting by 63%βwhether in traditional jobs or independent businesses. (Gallup, 2020)
π Potential Outcome: If MLMs reduced meetings to only essential, high-impact discussions, more people would feel empowered rather than overwhelmedβleading to better retention and engagement.
2. Long Meetings Are a Productivity Killer
Letβs be honestβmost MLM meetings are filled with fluff.
β 45 minutes of personal success stories
β 30 minutes of generic motivation
β 15 minutes of actual strategy (if any)
π Research from Harvard Business Review shows that attention significantly drops after 30 minutes, and long, passive meetings drain productivity rather than boost it. (HBR, 2017)
π Potential Outcome: Keeping meetings under 30 minutes, with structured topics and clear takeaways, would boost engagement and help distributors take action rather than just listen.
3. People Donβt Learn Effectively Through Endless Zoom Calls
Many MLM leaders push the idea of “plugging into the system”βwhich often means sitting through hours of repetitive Zoom calls.
But science proves this isnβt how adults learn.
π A study by the National Training Laboratories found that:
πΉ Lecture-style learning (like Zoom meetings) has a retention rate of only 5%.
πΉ Learning by doing has a retention rate of 75% or more.
π Potential Outcome: MLMs that focus on interactive training, hands-on practice, and self-paced learning tools will see more success than those relying on passive, listen-only meetings.
4. Not Everything Needs a Meeting
Many MLM Zoom meetings could easily be replaced with:
π A short email update
π A 5-minute pre-recorded video
π A digestible, step-by-step newsletter
If the information can be delivered in five minutes or less, it doesnβt need a 60-minute live call.
π Potential Outcome: By eliminating unnecessary meetings, MLMs can free up distributors’ time to focus on actual business-building activitiesβlike making sales and recruiting.
π The Best MLM Companies Are Doing Things Differently
Not all MLMs rely on outdated training models. Some companies are adapting to modern learning methodsβand their retention rates prove it.
1. Micro-Training Instead of Long Calls
πΉ Monat & Arbonne provide 5-10 minute training videos that are available 24/7βeliminating the need for excessive live calls.
πΉ Plexus offers bite-sized, on-demand lessons that distributors can access at their convenience, increasing retention and participation.
2. Asynchronous Learning Instead of Live Calls
Some companies are shifting away from real-time Zoom dependency and using:
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Pre-recorded video lessons
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Interactive online modules
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Text-based guides that are easy to refer back to
π Why This Works: Distributors can learn at their own pace rather than rearranging their lives around meetings.
3. Action Over Hype
Successful MLMs donβt just rely on motivationβthey provide:
π Clear sales scripts and strategies
π Step-by-step marketing training
π Practical business-building activities
π Outcome: Instead of wasting time on excessive meetings, distributors spend time on income-generating activities that actually grow their business.
π The Smarter Approach to MLM Training
If MLM leaders want higher retention, better engagement, and real success, they need to:
β Ditch long, unnecessary Zoom meetings
β Keep live calls under 30 minutes with a clear agenda
β Use micro-trainings for better retention
β Provide on-demand learning that fits peopleβs schedules
β Focus on real business-building strategies, not just hype
Because nobody joins an MLM to spend all day on Zoom.
π’ Share Your Experience! Letβs Discuss.
I want to hear from YOU!
π¬ How many Zoom meetings does your MLM require?
π¬ Do you feel like they help or hurt your business?
π¬ What alternative training methods do you think would work better?
Drop your answers in the comments and letβs talk! ππΎ
Final Thoughts
π¨ MLM leaders, take note: More meetings donβt equal more success.
π¨ Less is more when it comes to effective training.
π¨ The future of MLM is strategic, flexible, and efficient.
If you agree, share this post with your team and letβs start the conversation about a better way to build in network marketing! π




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